In a radically digitalised business world, organisations need leaders who combine their creative skills with the efficient implementation of concepts. The course deepens knowledge and teaches concrete hacks in significant digital disciplines. The graduates know how the assets of the old world can be linked with the new world.
The program is aimed at specialists in leading positions with executive functions and direct responsibility. We address professionals in marketing, product management, sales, communication and IT who are not necessarily aiming for a master’s degree but still want a high level of digital knowledge.
This certificate course is self-contained and comprises 15 credits according to the European Credit Transfer System (ECTS). The CAS Digital Masterclass can be credited as a module of the MAS Digital Business.