Bachelor in Digital Business & AI HWZ

Would you like to earn a bachelor’s degree in business information technology while also gaining valuable professional experience? Thanks to the option of working up to 80% alongside your studies at HWZ, you can remain employed during the bBachelor’s programme in Digital Business & AI, gain additional work experience, and apply the your practice-orientedpractical knowledge directly within your organisation. This allows you to gain a head start in the job market even before you graduate – —and to increase your earnings at the same time.

Business and computer science are in high demand on the job market.! By combining solid business management knowledge with expertise in business informatics, software engineering, artificial intelligence and data science, as well as methodological and leadership skills, you will establish an excellent foundation for your career.

Our study groups offer personal and individual support from lecturers and programme directors. In these diverse groups, everyone benefits from one another by actively sharing their knowledge and experience and engaging in mutual exchange.

The fixed teaching blocks each week are supplemented by guided self- independent study. These time blocks remain in place at least until the end of the main study phase in the sixth semester. This provides you with flexibility in managing your time, makes planning easier for both you and your employer, and ensures the best possible balance between your studies, work, and personal life. Choosing a specialisation may result in a change to your timetable variant in the final year of study.

In your final year of study, you will choose your specialisation, allowing you to shape your degree according to your personal interests. This enables you to deepen your knowledge in a particular area and specialise in one of the many fields currently in demand in the job market.

At HWZ, courses are taught by experts with practical experience. Through a variety of engaging teaching methods, they ensure that instruction is both up to date and application-oriented, making a significant contribution to the high quality of our degree programmes.

Studying business information technology at HWZ is a valuable investment in your personal future. Thanks to the work-compatible study model, you can continue to develop your salary, professional activities and career prospects throughout your studies.

Conveniently located right next to Zurich's main station.

As a graduate of the Bachelor’s degree programme in Digital Business & AI at HWZ, a wide range of career opportunities across various sectors and fields, such as business informatics, digital business and artificial intelligence, will be open to you. Here are some examples of potential areas of employment:

• AI & IT Consultant: As a consultant, you support organisations in developing and implementing their digitalisation processes. This includes analysing business processes, identifying potential areas for improvement, and designing and implementing solution concepts to take organisational structures to the next level.

• Project Manager: You plan and manage IT projects. This includes creating project plans, monitoring progress, and leading team members to ensure the successful completion of projects.

• Data Scientist & Business Intelligence Analyst: In this role, you are responsible for analysing and interpreting data. You extract valuable insights for your organisation from large volumes of data.

• Requirements and Software Engineer: As a software developer or requirements engineer, you develop software solutions. You analyse requirements, create designs, and implement software. As a creative thinker, you devise new digital solutions.

• User Experience & User Interaction Designer: As a UX & UI designer, you are responsible for designing digital products such as websites, apps, and software. You analyse users’ needs and behaviours and develop user interfaces and interaction designs. In this way, you create intuitive digital products that provide a positive user experience.

• Sales and Customer Success Manager: Your focus is on the sale of digital products or services. You optimise sales processes using digital tools such as CRM systems and analyse sales data.

• Product Owner or Scrum Master: In agile teams, you are responsible for the software development process. With your professional expertise, you lead the team and ensure that high-quality software is produced

• Entrepreneur / Start-up Founder: You will acquire the expertise needed to establish and manage your own business in the digital sector, whether in e-commerce, app development, consultancy, or other digital markets. In doing so, you will play an active role in shaping the success of your company.

• Solution Architect: As a Solution Architect for Process Mining and RPA, you are responsible for process analysis, as well as the implementation and further development of robotic process automation and process mining architectures. You analyse and evaluate processes in order to realise intelligent automation solutions.

• IT Security Specialist: In this role, you ensure the security of IT systems and infrastructures. You develop security concepts, monitor IT systems, and train employees to ensure safe working practices.

In the subject of software engineering subject area, you will learn how easy it can be to get started with programming today. You will begin with the essential fundamentals of computer science and become familiar with the Python programming language. The main phase of your studies focuses on app development. Step by step, you will be introduced to software development, covering topics such as front-end and back-end logic, APIs and cloud technologies, and IT security. By the end of the main study period, you will have developed a prototype application for an external client.

In the ‘AI & Data Science’ subject area, you will learn to think in a data-driven way and to apply technologies for processing data using artificial intelligence. You will gain an understanding of both the opportunities and challenges presented by (generative) artificial intelligence. In addition, you will gain numerous insights into the practical application of AI in today’s business environment.

Traditional, non-digital business models are now reaching their limits in almost every sector. In this subject area, you will learn to approach business management topics and interrelationships from a fundamentally digital perspective. You will acquire essential business management knowledge and discover how digital technologies are transforming traditional business models. In addition, you will develop your creative skills through design thinking and user experience, enabling you to create intuitive and engaging user experiences. In project management, you will build a comprehensive toolbox to help you implement your projects successfully.

To succeed in the professional world, you need not only specialist knowledge but also social and leadership skills. In this subject area, you will learn how to organise yourself effectively, efficiently, and with a clear focus on your goals, as well as how to present yourself with confidence. You will also explore team leadership and collaboration methods among subject-matter experts.

Using scientific methodology, you will prepare specifically for your bachelor’s thesis. In your final year of study, you will write an academic paper on a practice-oriented question as your thesis. This not only gives you the opportunity to engage in depth with a topic of your choice – it allows you to acquire specialised knowledge that further enhances your profile in the job market.

Alongside your studies, you will complete an English language certification at C1 level (according to the Common European Framework of Reference for Languages, CEFR) and a specialist certification of your choice. This allows you to set personal priorities and enhance your CV with additional skills. These certifications are obtained independently and outside of your degree programme.

In addition to their studies, students are required to undertake a relevant professional roleprofessional employment in a related field with a workload of at least 50%.